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MS018-1: Case Robert Mondavi & The Wine Industry (Solution) ประเภทเอกสาร: Word Document
จำนวนหน้า: 8 pages
ภาษา: Thai เนื้อหาเคสประกอบด้วย
1. Evaluate the structure of the global wine industry. How and why is that structure changing? What threats do? 2. How attractive are the economics of owning an independent ultra premium winery on a 100-acre vineyard in Napa Valley? 3. Why are large alcoholic beverage firms such as Diageo, Foster’s and Allied Domecq entering the premium wine business? 4. What is Mondavi trying to accomplish with its international joint venture strategy? 5. Do you agree with Mondavi’s decision to focus on organic growth rather than acquisitions ?
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